Greenville Spartanburg Asheville Anderson, SC, September 17, 2026 — The city of Greenville has released updated details regarding its planned downtown conference center, a facility slated to span 100,000 square feet and situated adjacent to the popular Falls Park. This development is identified as a significant component within a broader, ongoing $500 million mixed-use development initiative.

The primary objective behind the construction of the new conference center is to enhance Greenville’s capacity to host meetings and events, thereby attracting a greater volume of visitors and economic activity to the downtown area. The proposed design incorporates several key features intended to meet the needs of various events and conventions.

  • A grand ballroom is planned, which will serve as a central venue for large gatherings, banquets, and conferences.
  • The conference center is designed for seamless integration with a new JW Marriott hotel, suggesting a collaborative approach to hospitality services and accommodation for attendees.
  • Additionally, the plans include the development of public spaces, indicating an effort to make the facility accessible and beneficial to the wider community beyond its primary function.

As part of the public engagement process, the city has announced a public preview meeting. This session is scheduled to take place on September 22, providing an opportunity for residents and stakeholders to review the latest plans and offer feedback. The conference center is a crucial element in Greenville’s strategy to expand its profile as a destination for business and leisure events.

The overall mixed-use development, of which the conference center is a part, represents a substantial investment of $500 million. Further details regarding the full scope of the mixed-use project were not provided in the summary.


Story summarized from the original created by Megan Fitzgerald on greenvillejournal.com, see more information here.

Media gallery

About The Author
SignalNewsAI